From the Hubbard Street Dance Chicago Annual Report. Click to launch Portfolio window...Wells UI DesignBack to Home
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Areas of Expertise

Project Management

  • Defining scope of the project and prioritizing internal and external goals

  • Management of the creative and user-centered design process, interdisciplinary teams, schedules and budgeting

  • Establishment of workflow process and procedures

  • Opening clear lines of communication and collaboration between marketing, product management, user experience, creative, and technology groups

Team Management

  • Empowering team members to take initiative and ownership in their work

  • Ensuring adherence to design standards and user experience quality control

  • Conducting performance evaluations and encouraging personal growth and refinement of skillsets

  • One-on-one mentoring and group training of team members to expand conceptualization, typography, color, composition and design sensibilities, increase understanding and practice of user-centered design methodologies and enhance multimedia computer skills

Time Management

  • Devising project timelines and effective schedules within budgeting constraints

  • Setting obtainable goals for delivery of project milestones

  • Prioritizing tasks and managing available resources to meet aggressive deadlines with pragmatic and viable design solutions

Creative Direction

  • Analysis of target demographics and user research information and its impact on the product implementation

  • Development of design briefs, concepts and strategies that meet business objectives

  • Management of interdisciplinary creatives including visual, user interface and interaction designers, illustrators, modelers and animators, production artists, and audio/video specialists

  • Establishment of design specifications and conducting brand audits to ensure adherence to user experience design, visual design and marketing standards

  • Ensuring the consistent application of a product's overall creative vision

 

Resumé


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